Take note. Samples Sell. People LOVE to try before they buy! Especially with cosmetics, skin care, fragrance, home fragrance, and food products people want to know that they will like the product. Something that sets direct sales consultants apart from other companies and even sometimes representatives apart from other representatives is samples. When people can try before they buy they are more likely to like the product and buy it. If you aren’t doing it with samples, then do it with demonstration products. If you are on the fence about investing in samples and demos then hopefully this video and short post will convince you otherwise. Thanks for watching/reading!
Build Your Who Do You Know List FROGS:
Make a list of these people whether you think they will be interested or not. You may be surprised by how many names you can come up with. Avon recommends challenging yourself to come up with 50 names to start.
- Organizations–clubs, school, work, etc.
- Geography–Neighbors–places you go (grocery store, bank, post office, etc)
- Social Media Connections
I bet you if you made a list of your network in all of these points of contact, you’d be surprised how many names you can actually come up with. You can do the list at any point in your business. The key once you’ve made the list is to start contacting people to let them know you are an Avon Rep (or in whatever business you are in). Some will, some won’t, oh well onto the next! Good motto to remember when people tell you they are not interested. Just because they are not interested at first does not mean they will never be interested. Being in business for five years I have come to realize this a few different times.
How do you spend your weekends? Are you in direct sales? Then, your weekends can be a prime time to work your business. I know for me I spend most weekends working my business, in fact it is the most time that I have to work the business. I usually do vendor shows on the weekends during peak season and then I also use that time to try to grow my online presence. During the week, I do not always have time to write up a blog post or schedule social media posts, so on the weekend is my prime time to do those things.
Tips for working your business on the weekends:
- Hold parties (home or online)
- Meet with clients you can’t reach during the week
- Work on your online marketing
- Vendor Shows
- Yard Sales
- Prospecting time looking for new clients and representatives/consultants
Here is a video that I made talking about this topic on Periscope and the replay is on my YouTube channel. If you are on Periscope (Live Streaming Video App) you can follow me @amandabeautytip.
Home parties are a wonderful way to get new customers and recruits for any direct selling company that lets you do them. There is a world of resources out there for party planning. I know my company provides resources and then you can find a lot online through a simple Google search. The key to a home party is to have fun! Even if you aren’t good at party planning, have fun with your friends or hostess! In fact that brings me to a good point, start with your friends and then ideally your friends friends will become hostesses and it will become a chain. If you run out of friends to be hostesses then go to your other customers. If there is any way you can host an online party or brochure party, those are great as well since home parties are not always an option. For the home party have some light refreshments and drinks and then get your friends together and play some games. You’re going to need some prizes and giveaways for your games to get people engaged. Plus if they have fun, then they’re more likely to book their own party. Sometimes a themed party is a good idea as well. Basically, take what you can find online or through other resources and make it your own and have fun while making sales and gaining recruits! Good luck with your parties!